Archive for July 4th, 2008

More Mickey Mouse TV for Europe

Friday, July 4th, 2008

Europe is a massive market so expanding a brand their could bring millions of new costumers. Disney is well aware of that and is now looking into expanding their TV market in Europe. Obviously not completely new (like I can enjoy the Disney Channel on my Sky box), there is enough new viewers that can come on board. Disney is looking at a possible growth of 100 million households within 5 years…

The UK (via sky) and Spain for example already have a pay TV channel, but it could be that Disney might expand their TV market by offering a Free channel in other countries.

Picture (first Disney Channel Logo used from 1983-1997) copyrights: Disney